Resolutions and Predictions.

After the resolutions, another couple of kilos, no more salt, call Mum more often, be kind to small children, come the predictions, what we want to see, what we don't want to see and maybe a few things that will disappear in 2013. I don't think we have the capacity to slow down now that we have turned the web tap on full bore, with all the pundits and boffins pointing out technology will rule the rest of our lives. I thought it already did, still it's predicted the cloud, broadband, in-line shopping, big data, everywhere commerce, data leakage, tablet market share increase, boundary and privacy elimination, along with gesture control will help leap us into Star Trek territory and beyond. I thought we had already passed James T Kirk in so many departments that only the second coming of Spock would surprise us now?

We'll continue to be inundated by vast amounts of information, especially from the world of entertainment, where we'll see Meryl Streep win another Oscar, regardless of whether she is in a movie, where chefs will continue to touch food too much while participating in innocuous TV cook offs, Mark Zuckerberg will fake his own death to increase the number of "likes" on Facebook and Apple will become the villain in the next Bond movie. Sports will continue to be the only reality show not conquered by the Kardashians, although Kim has indicated the "Lingerie Football League" has shown interest in her talent for avoiding contact and getting to the end zone unscathed.

2013 will be a year of no boundaries, with imagination and any and all ideas having suitors who will look to make our lives easier, more convenient, while building their personal brand for personal wealth. The possibilities at this time of year seem exaggerated, and it's as good a time as any to try and reinvent ourselves but the danger in following the trends and predictions leaves us open to the same pitfalls encountered by the obsolete, keeping up is hard, staying ahead is harder and keeping true to yourself is hardest.

After all, if we look back a few years, the obviously antiquated, the abandoned, the forgotten and the bygone could fill up warehouses filled with obsolescence. Whatever happened to palm pilots, video arcades, Kodak film, email you paid for, Blockbuster, paper maps, land lines, fax machines, running out of hard drive, book stores, losing touch, privacy, wires, blind dates and believing what you see on film?

So for 2013 to be your year, for 2013 to become a watershed year, for the resolutions to turn from predictions to absolute certainty, without concern for keeping to the trend cycle, you will be all about authenticity, trustworthiness, credibility and unimpeachable guarantee.

These are the only things that will separate you from the masses and give you a chance to show your point of difference, share your insights, make a difference and give back. Granted you'll need to embrace the new technologies and that will make for an exciting 2013.

Happy New Year.